top of page

ABOUT BEROOTIFUL NATURAL SKINCARE

Natalie Founder of BeRootiful
Two brown bottles with Vitamin C serum on wooden tray BeRootiful.

Hi, I'm Natalie

I’m the founder of BeRootiful, a natural skincare brand built on kindness — to your skin, your wellbeing, and the planet.

With years of experience as a beauty therapist, I’ve seen the damage that synthetic ingredients and harsh formulas can cause — especially for people with sensitive skin. I created BeRootiful to offer a better way: skincare that’s pure, gentle, and plant-powered, made to genuinely nourish and protect your skin barrier without compromise.

Why I Started BeRootiful

Like many others, I spent years trying products that promised glowing skin but left me with irritation and disappointment. That frustration sparked a journey of research, learning, and hands-on formulation. I wanted to cut through the noise and create products that were:

  • Made with natural, organic ingredients

  • Free from parabens, sulphates, and synthetic fragrances

  • Safe for sensitive skin

  • Ethical, vegan, and cruelty-free

  • Kind to the planet

From this vision, BeRootiful was born.

I’m also a mum and cabin crew, and like many women juggling multiple roles, I know how valuable it is to have skincare that feels simple but truly works. Every BeRootiful product is handcrafted in small batches, thoroughly tested by real people (never animals), and created to bring calm, confidence and nourishment back to your routine.

Natalie

Our Commitment

​From our glass jars and biodegradable packaging to our ethically sourced botanicals, sustainability is woven into every step. It’s not the cheapest route, but it’s the one that aligns with my values — and with the kind of future I want to help build.

What We Stand For at BeRootiful

  • Vegan & Cruelty-Free – Always. Because kindness should extend to animals too.

  • Organic, Natural Ingredients – What you put on your skin matters, so we keep it pure, simple, and botanical.

  • No Parabens, Sulphates, or Artificial Preservatives – Ever. Your skin deserves better.

  • No Synthetic Fragrances – Only gentle, natural scents from botanicals.

  • Sustainably Made – With love for your skin and the planet, using glass jars and biodegradable packaging wherever possible.

  • Handcrafted in Small Batches – Thoughtfully created for quality and freshness.

  • Tested by Real People – Family, friends, and real skin needs — never on animals.

bottom of page